Client Project · WEBSITE DESIGN · CLIENT PROJECT
Thomas B.
Best in the World Sports Cards
A custom e-commerce experience built for Best in the World Sports Cards—bringing inventory, selling, trading, events, and shop operations together in one collector-focused digital home.

Project Overview
Best in the World Sports Cards is a local sports card shop built around buying, selling, trading, and the collector community. The project focused on creating a digital experience that captured the personality of the physical shop while giving customers an easier way to browse inventory, sell their cards, discover events, and interact with the business online.
The Challenge
BITW needed more than a traditional storefront website. The business serves collectors in several ways—from shopping inventory and trading cards to selling collections and attending local events. The challenge was organizing those different customer journeys into one experience without losing the personality and community feel that makes the shop unique.
The Rooted Approach
Rooted designed a custom headless Shopify experience around the way BITW actually operates. Clear pathways were created for shopping, selling, trading, and events, while Shopify powers the commerce side behind the scenes. The experience was designed mobile-first, with bold visual direction inspired by the sports-card hobby and custom functionality that makes managing the growing digital storefront easier for the business.
Services Provided
- Website Design
- Shopify
- E-Commerce
- UX Design
- Inventory Integration
- Custom Development
- SEO
Project Imagery




The Result
BITW now has a centralized digital home that extends the card shop beyond its physical location. Customers can browse inventory, submit cards and collections, find upcoming events, and connect with the business through clearly defined pathways—while the owner has a stronger foundation for managing and growing the online side of the shop.